At NOVIA Centre‑ville, we are fortunate to count on two ambassadors who perfectly reflect the project’s DNA: human, creative, and deeply rooted in local life.
Pierre‑Yves Lord
A well‑known host and a highly appreciated figure in Québec media, Pierre‑Yves Lord embodies the vitality and open‑mindedness that define NOVIA. His presence within the community helps highlight the richness of urban living, the importance of proximity, and the idea that living well also means surrounding yourself with inspiring people.
Émilie Desjarlais – Brook & Peony
Stylist and content creator, Émilie brings a warm, aesthetic, and accessible dimension to the project. Through her décor capsules created at NOVIA, she inspires residents to craft a bright, functional home that reflects who they are.
A creative and human community
The involvement of Pierre‑Yves and Émilie illustrates what we are building at NOVIA: places where innovation, personal expression, and well‑being meet.
Living, vibrant, inspiring environments, open to all who want to live fully.